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As we’re packing our suitcases for Cannes, we thought that it would be a good time to introduce ourselves. We’d love to get know you too, so feel free to say hi when we bump into each other at the festival or schedule a meeting right now at zita-at-ppm.hu

Meet Zita, our Executive Producer and a leading figure in the Hungarian commercial advertising world. For almost 20 years, she has been a producer of commercials and films as managing director of PPM, one of the top production companies in the region. Over the course of that time, she has worked with international clients like Nestle, Citbank, Kia, Sony and many more.

Zita Kisgergely

PPM’s Zita Kisgergely

Let’s see why she loves doing what she does:

1) What’s one advantage shooting in Hungary has over nearby areas like Romania or Poland?

Hungary is imbued with film culture and history, with luminaries like William Fox (founder of 20th Century Fox) and recent Cannes winner László Nemes being Hungarian. Budapest itself is overwhelming; it’s a simmering pot of history and visual excitement. You can see the most gorgeously restored Habsburg-era buildings alongside industrial urban grit. There is a reason Budapest is used as a substitute for cities as varied as Paris, Munich, and Moscow. In addition to all that, we have several world-class film studios in and around town. Not to mention, you have top-tier production companies like PPM.

State Opera House in Budapest

State Opera House via Wikipedia

Film production in Pest

Shooting in Pest

2) What are your favorite locations in Budapest and/or the Hungarian countryside?

I personally love to shoot around the State Opera House and the old pre-war villas of Buda. There is an elegance in these highly accessible locations that is distinctly Old World Europe. In the countryside the Eszterházy Palace is a pleasure to visit. Lake Balaton, the largest lake in Europe, is also a personal favorite. There you can find broad vistas of well-preserved countryside, ancient monasteries, and rolling vineyards.

Hills of the Hungarian countryside

The Hungarian countryside

Lake Balaton

Lake Balaton

Eszterházy Palace

Eszterházy Palace

3) What surprises filmmakers most about Budapest (as a city) when they arrive?

People are always taken aback by the space: our ancestors had grandiose ideas when they built the city. Also, how Budapest is so widely divided by the river Danube, which makes for expansive, photogenic bridges. There is a huge contrast between the hilly Buda side and, buzzing, cosmopolitan Pest. On one side of the city, you can go hiking and caving, while in Pest the nightlife attracts people from all over the world. For all these reasons, it is also a great place for film and ad production.

Skyline of Budapest

Budapest from the air

4) Is there a lot to recommend Budapest after work-hours?

We have internationally acclaimed restaurants from Hungarian classics like Gundel to the latest outpost of the chef Matsushisa Nobu’s chain of sushi restaurants, Nobu. We have high-end dining with three Michelin-star restaurants, and also low-key friendly places, lots of Vietnamese and Thai, all accompanied by our greatest secret: Hungarian wine.

Restaurant interior in Budapest

Dining in Budapest

5) If you had to sum up Hungary as a location in three words, what would they be?

Class, Quality, Transparency

Girl on a swing in Hungary

High expectations in Hungary

If you want to speak with Zita about all the advantages of commercial and film production in Hungary please write her at zita-at-ppm.hu

PPM Film Services is a premium, full-service film production company based in Budapest, Hungary.  For over 20 years, PPM has been sought after by those who want to take advantage of the wealth of atmosphere, beauty, history and technical expertise that are on offer when shooting in Hungary. PPM has proven itself time and again with dynamic solutions in creating exciting television advertising for some of the world’s most recognizable brands and companies. As one of the top regional commercial production companies, we have had enough success in this field that we are currently expanding into feature production.

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